Jackson did not miss saying that Caesars’ Rewards program combined with the strong marketing team as well as the best-in-class gaming experience further tipped the scales. Furthermore, he revealed that when CER was searching for a partner, Harrah’s was the perfect fit, considering its proven recognition and commitment to employees and customers. Morris revealed that, considering that a new first-class track is about to be built, this demonstrates Caesars’ commitment to the racing industry, as well as “ intent to carry on the area’s storied racing tradition.“ Harrah’s: The Perfect Fit For CERĬER’s Managing Partner, Tom Jackson, revealed that CER is excited to welcome Harrah’s to the Cornhusker State.

He asserted that the company is thrilled to have the opportunity to transform horse racing in Columbus. Joe Morris, SVP of Racing at Caesars, shared similar excitement about the recent announcement. “ We look forward to creating an all-new Harrah’s experience in Columbus and connecting it to our Caesars Rewards network across the country.” Tom Reeg, CEO, Caesars Entertainment He acknowledged that the company’s significant experience in the casino industry combines with a commitment toward horse racing and stressed that Caesars is looking forward to creating new experiences in Columbus by connecting the venue to the company’s nationwide Caesars Rewards network. Caesars Shows Commitment to the Racing IndustryĬaesars’ CEO, Tom Reeg, shared his excitement in a statement by saying that when Nebraska residents voted for gaming at racetracks, the company was sure that Harrah’s was a perfect fit. The company estimates the venue to be completed in late 2022. Additional amenities include retail space, as well as a restaurant. The casino floor is expected to feature more than 20 table games and 400 slot machines. Furthermore, the venue is expected to feature a one-mile horse racing track, as well as a 40,000-square-foot casino and sportsbook. The new venue will be located just off Highway 81 in Columbus and will cost approximately $75 million.

Under the deal inked with the horse racing operator last Friday, Caesars is going to build and operate a Harrah’s casino and racetrack located in Columbus, Nebraska. New Racetrack and Casino Comes to NebraskaĬaesars Entertainment, the US casino giant, announced a new deal with Columbus Exposition and Racing (CER). The new venue is expected to cost approximately $75 million and will be located in Columbus, Nebraska. Caesars Entertainment inked a new deal with Columbus Exposition and Racing to build and develop a Harrah’s casino and racetrack.

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